24.11.2022
Innovation and sustainability in arena management
As integral part of the "Sports Facility Management" Seminar taught by Professor Tim Pawlowski, a group of sport management students visited the MERCEDES-BENZ Arena in Stuttgart and the PreZero Arena in Sinsheim.
During a 90-minute guided tour through the interior of the MERCEDES-BENZ Arena, the students received exciting details and background information of the strategic and operational management practice. The focus was on the professional arena catering. Moreover, the students learned about the planned innovations in the newly developed VIP area.
In the afternoon, the focus of the visit of the PreZero Arena was on sustainability concepts. The topic was developed during an interactive workshop with representatives of PreZero and TSG 1899 Hoffenheim.
